Free iGaming Interview — Why Real Conversations Beat Press Releases

If you search for "iGaming interview" today, you'll find hundreds of results. Executive Q&As, founder spotlights, partnership announcements dressed up as conversations.

Read five of them and you'll notice something: they all sound the same.

A company shares good news. Safe questions get safe answers. Everyone moves on. Nobody remembers it by Thursday.

That's not an interview. That's a press release with a question mark at the end.

The problem with iGaming media interviews

The iGaming industry produces enormous amounts of B2B content — but very little of it tells you anything real.

The reason is simple: when someone has something to sell — a new slot, a new platform feature, a funding round — every answer gets optimized. Nothing uncomfortable gets said. PR teams review the transcript. Sharp edges get sanded off.

The result is content that looks like insight but contains none. Operators skim it. Affiliates ignore it. The people who actually work in this industry learned long ago that most "exclusive interviews" are just distribution channels for announcements.

A different approach to iGaming interviews

Disuness Bevelopment started as a Telegram channel for honest B2B conversations in the gambling industry. No announcements. No thought leadership ghostwritten by an agency. Actual conversations with people who have real opinions and hard-won experience.

We interview BD managers, CMOs, game studio founders, affiliate leads, and product people across the iGaming ecosystem. We ask questions that don't have prepared answers. We publish what people actually say.

Some guests talk about game launches that missed forecast. Some explain why their industry's pricing race is unhealthy. Some say things their PR departments would never approve.

That's the standard here. If it reads like a press release, we didn't do our job.

What real iGaming conversations look like

A few examples from recent interviews:

Christine Keshishyan, Head of Business Development at ABXplay, on the crowded market: a good game doesn't automatically get noticed anymore — visibility after launch is now harder than building the game itself.

Nerses Nersesian, Sales Manager at DreamPlayGames, gave a full breakdown of why their Kozak Quest release underperformed — tight deadlines, a partner activation that fell through, and the lessons other studios can take from it. When was the last time you saw a studio publicly analyze its own failed launch?

Ivan Kalashniuk, CEO at Dominator Play, said what many think but few say on record: slot lobbies are sinking under their own weight, and the shift toward crash mechanics is a demographic inevitability, not a trend.

Sam Mamedov from BePlay Games described how operators push new providers toward ever-lower revenue shares — from 7–9% five years ago down to 3–4% today — turning product competition into a race to the bottom.

These aren't talking points. These are perspectives you can't get from a press release.

How to get a free iGaming interview

If you work in iGaming — provider side, operator side, affiliate side, or anywhere in between — and you have something real to say, you can apply for an interview at Disuness Bevelopment.

Here's how it works:

There is no fee. This is not sponsored content. There's no requirement to promote anything, and no editorial pressure to stay positive.

What we ask for instead is honesty. If your goal is to announce a product launch, there are trade publications built for that. If you have a genuine perspective on how this industry actually works — distribution, player behavior, commercial pressure, what's broken and what's not — that's exactly what this platform is for.

The application takes two minutes. Tell us who you are, what you do, and what conversation you think is worth having. We read every submission.

Who reads Disuness Bevelopment

This is a B2B iGaming media project. The audience is industry professionals: studio teams thinking about distribution strategy, affiliates trying to understand how providers operate, operators wondering why every pitch sounds identical, and BD people comparing notes on what actually works.

If that's your world, this is the conversation you're probably not having enough of.

Apply now

Fill out the application form. No courses. No BS. Just the real talk.